Wednesday 19 August 2009

Ginger cupcakes are goooood

Yummy! I've been experimenting and am trying to figure out whether ginger cupcakes should make it onto my standard menu. If anyone has any thoughts then please let me know (orders@littlecakefactory.co.uk). Do I keep "Born in the USA" (aka Red Velvet) on the list or do I ginger flavour instead?

I've also been reminding myself why I gave up web design. After three days of hair-tearing out at my computer I have finally sorted out an order form for my website. I know it isn't the end of the world but I'd like to give my users as many contact ordering options as possible. Some people hate emailing/phoning and if I take out the er, "interaction" then they can just pop an electrical order (?!) over to me. I am currently forcing my poor husband and family to test it out for me. I think they're on the verge of striking against my business anyway as I am also force-feeding them cupcakes... I think they're being too polite to tell me to stop the calorie overload.

Anyway, onto market research woo hoo. I am armed with my potential client list, red pen, coffee and sleeping DD so might as well stop procrastinating. Having realised that I am away the week after next I guess I better get a wriggle on as I'd like to hit the cupcake trail as soon as I return from holiday.
I've also got Karen Tack's book on cupcakes and am in two minds as to whether getting it was a good idea. Not because it is a bad book - but because it merely serves to remind me just how amazing the cupcake business is in the USA - her creations are completely mind-blowing. Who on earth would think of making a pea and carrot cupcake, (not flavour but decorated!) amazing.

I'm also loving "Ace of Cakes" on GoodFood (Sky) and it teaches me to actually have FUN with this business when the serious stuff is all good and done. Yes they make the most spectacular cakes but they also know how to work incredibly hard as a team and at the end of the day they aren't afraid to be seen enjoying what they do. It is giving me real inspiration!

Anyway - must do some fun Googling.

Bye for now

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